BONSAI UTOPIA SS24 SHOW

Held in Via Ferrante Aporti 25, in an old tunnel near the central station of Milan, Bonsai’s first show was focused on creating an entire experience.
A group of dancers, have danced at rhythm of a music with tribal references while they were wearing some pieces of the collection.
Bonsai’s goal is to exit from the standard canons of a normal show,but to give back a mood inspired by the collection to the people that are watching it trough the emotions.

BONSAI UTOPIA SS24 PRESENTATION

Be part of a jungle and primitive world of Bonsai SS24.
The beauty of the animal world where everyone is himself, respects his own nature ad accepts it,learn to grasp the positive and negative aspects by living courageously leaving his comfort zone,following his instinct and venturing out to discover himself.
A place where relationships with every creature are lived under the banner of empathy,every animal will be free to be itself.

BONSAI KIDS CAPSULE

Bonsai Kids is born during Bonsai SS23 Playroom collection,where everything inspired by seeing the reality from a little child’s eye.
It’s a place to have fun and to give space to the creativity of every little child inside us.

EVERYTIME WITH BONSAI SUNGLASSES

Bonsai’s people wearing Happy sunglasses around Bologna.
Realese of our first sunglasses focused on bold shapes, volumes and colors.

BONSAI NEW LOGO

Presenting our new alberello logo, run with us into SS23 Playroom.

BONSAI UNDERWATER FW23/24

Our first event immersed into a digital and tangible platform.Experience, friends, 100% Bonsai.“Underwater”, a collection that is inspired by the winter sea and immerses us in that blue world made of silence and freedom.

TO ANTONIA AND BONSAI LIKE “TO INFINITY AND BEYOND”

Antonia and Bonsai together with a special capsule for the opening of the new Antonia super store in via S. Andrea 10, Milan.

“When things happen, things get stolen"

Things stolen takes the idea from our claim “Make things happen”, it takes irony and play around an unluckily event that happened to us in September. We have been stolen of the collection of FW22 from our warehouse. Without losing time we have decided to take the best from that negative event, launching this capsule as sign of our vision of looking always forward the future with our identity.

“Nature understood as something that gives life and influences our environment, Nature as integration, as something that is for everyone”.

This project has been made in harmony with Agriverde, a social cooperative that works with the people, for the people, based in the countryside of Bologna. The cooperative is aimed by guys with disabilities that put their love and passion into the products processing, with the results of fresh and tasty fruits and vegetables.

The idea born from the inspiration of our FW22, duality between human and his environment. Fashion and nature, two world apparently different but in perfect harmony together.

"CON LE MANI IN PASTA“ BY ITALIAN, DOES NOT JUST MEAN HAVE BOTH HANDS FULL OF FLOUR, BUT THE REAL CONTACT WITH ALL THAT IS LIFE AND CREATIVITY.

BONSAI BREAD COME FROM A PARTNERSHIP/FRIENDSHIP WITH A SPECIAL LOCAL BAKERY BASED IN BOLOGNA CALLED @BREADBYMADRE, MADE OF YOUNG GUYS WORKING ON SOURDOUGH, WHOLEMEAL FLOUR A KM 0 AND MANY HOURS OF FERMENTATION.
WHIT THIS PROJECT WE WANT TO RECONNECT TWO WORLD APPARENTLY DIFFERENT BUT IN PERFECT HARMONY TOGETHER. DUALITY BETWEEN FASHION AND FOOD, MAN AND NATURE, THAT’S OUR TOPIC OF FW22.

COME JOIN US

POOLSIDE FASHIONS EDITORIAL TO JOIN BONSAI CLUB.A DREAM YOU DREAM TOGETHER IS REALITY.CONNECTING PEOPLE, THROUGH BONSAI SS20 SPLASH ZONE.

FREEDOM LIES IN BEING BOLDWHAT DOES IT MEAN TO BE FREE?

DRIVEN BY THE SPECIAL CONNECTION BETWEEN FLOWING MOVEMENTS OF DANCE AND THE SOFT AND LOOSE DESIGN OF BONSAI SS20 COLLECTION, WE SPREAD OUR MEANING OF FREEDOM WITH THE COLLABORATION OF MIKE TYUS, A MODERN DANCER AND CHOREOGRAPHER AND A FOUNDING MEMBERS OF JACOB JONAS THE COMPANY.LIKE AN OCEAN, FREEDOM LIES IN BEING BOLD.

BONSAI TALKS / SPEAK ONE’S MIND

THIS PROJECT HAS STARTED AT THE BEGINNING OF LOCKDOWN TO INVOLVE OUR COMMUNITY SHARING THEIR POINT OF VIEW IN DIFFERENT TOPICS OF DAILY LIFE.
WHILE WE STAY POSITIVE AT HOME, THE LOCKDOWN GIVE US THE OPPURTUNITY TO EMBRACE THE CONCEPT THAT REST, RECOVERY AND REFLECTION ARE ESSENTIAL PARTS OF THE PROGRESS. THAT’S WHY SOCIAL DISTANCING DOESN’T MEAN WE ARE MENTALLY DISCONNECT.
WE ARE LAUNCHING A NEW TALK EVERY TWO DAYS AIMING TO SHARE SOME GOOD MOMENTS BY DISCUSSING TOPICS AT THE REACH OF EVERYONE, SOMETIMES MORE FUN, SOMETIMES MORE CONSTRUCTIVE AND DEEPER.IF YOU WANT TO SPEAK YOUR MIND, JOIN US ON OUR INSTAGRAM PAGE (@bonsaibonsai).

TIMELESS GRANPAS / BONSAI FW19 EDITORIAL
Arci San Lazzaro, Bologna

WE WANTED TO CELEBRATE THE CONNECTION BETWEEN TWO WORLDS APPARENTLY OPPOSITE BUT BOTH PERFECTLY MATCH TOGETHER: FASHION AND EVERYDAY LIFE.
FASHION WORLD SHAPES AND IS CURRENTLY SHAPED BY EVERYDAY LIFE.“TIMELESS GRANPAS” EDITORIAL WANTED TO SHOW THE AUTHENTICITY OF WHAT WE DO AND HOW WE EXPRESS BONSAI’ MOOD AND ATTITUDE WITH OUR COMMUNITY.
FOR THIS REASON WE CHOOSE TO DO THIS PROJECT IN COLLABORATION WITH A TRUE REALITY AS THE ELDERLY WORLD.THE POTENTIAL OF THIS EDITORIAL STENDS IN THE POWER THAT EVEN OLDER PEOPLE MUST BE EXCEPTIONAL LOOKING AND THEY ARE COOL TOO TO ENJOY LIFE WITH A NEW FASHION PERSPECTIVE.

BONSAI + COEZ

ON THE OCCASION OF “E’ SEMPRE BELLO” TOUR, BONSAI REALISE A SPECIAL COLLABORATION THAT FINDS ITS MEANING IN SEEKING THE PERFECT BALANCE BETWEEN CUSTOMIZATION AND FASHION.THE COLLABORATION WAS A CO-WORKING PROJECT WITH @TINY_IDOLS STYLIST, SYLING AND CUSTOME DIRECTOR FOR SOME SPECIAL ITALIN ARTIST.